It is being run by the not-for-profit Breteau Foundation and will offer resources for use in school with a free curriculum-aligned education pack with modules for pupils aged 7 to 11.
The initiative launches in September, but teachers can pre-register their interest in receiving the resources.
A survey of more than 500 primary school teachers ahead of the initiative’s launch found that plastic pollution is one of the biggest concerns among primary-age children.
The education pack will seek to teach pupils about plastics and what responsible plastic-use looks like, including how to become an advocate against plastic use.
Alongside the Education Pack, the initiative will also feature a specially made episode of the Miraculous: Tales of Ladybug and Cat Noir. Entitled Action, the episode where the characters of the show seek to demonstrate how small efforts can make a big impact in the fight against plastic.
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